Hotel Marcel America’s Most Sustainable Hotel

05
Sep 2024

Hotel Marcel in New Haven, CT, offers a unique blend of historical charm and modern sustainability making it a standout destination for eco-conscious travelers. Housed in the iconic Pirelli Tire Building, designed by famed Bahaus trained architect Marcel Breuer, the hotel brilliantly preserves the mid-century modern aesthetic while embracing cutting-edge green technology.

Bauhaus style cement building with blue sky.

I knew it was only a matter of time before I booked a stay once I learned the property is recognized as the first net-zero hotel in the United States.  The building itself is a piece of architectural history, originally completed in 1970. Breuer’s design is celebrated for its bold, Brutalist style, featuring precast concrete panels and cantilevered sections that capture the spirit of its era. Born in Hungary and educated in Vienna, Breuer moved to the United States for a professorship at Harvard.

Preserving History

The Pirelli Building has a rich history and has served various purposes over the years always remaining an iconic example of Brutalist architecture. The structure has evolved from a corporate headquarters for Armstrong Rubber Company to an Italian rubber company, to an unused  building owned by IKEA. Through it all, it has endured as a landmark of architectural significance that now serves as a sustainable hotel, continuing its legacy in New Haven, Connecticut.

Located in the Long Wharf district, the building was listed on the Connecticut Register of Historic Places in 2000, and on the National Register of Historic Places in 2021.

Conversion to a Net-Zero Hotel

Front entrance of Hotel Marcel, a Bauhaus building with blue sky in background.

The front entry of Bahaus style Hotel Marcel, the first net-zero hotel in America.

Bruce Redman Becker played a pivotal role in the conversion of the Pirelli Building. His ownership, purchased from IKEA, was central to the project’s vision, design, and execution. He envisioned transforming the long-vacant Brutalist structure into a sustainable, modern hotel while preserving its architectural significance.

His architectural firm Becker + Becker  was responsible for the design and renovation of the building, ensuring that the conversion was in line with both the historical importance of Marcel Breuer’s original design and modern sustainability standards.

Sustainability Advocate and LEED Certification

Becker is known for his focus on sustainability in his projects, and this was a key element in the conversion of Hotel Marcel. He spearheaded efforts to make the building the first net-zero hotel in the United States, utilizing solar power, energy-efficient systems, and sustainable building practices.

Grey building and sky reflected in puddle

The building makes a statement even in a rain puddle!

The project was granted LEED Platinum certification, the highest level of certification for green buildings, scoring got high points for converting an already existing building.  Becker’s commitment to environmental sustainability was a driving force behind the hotel’s design, which includes features like on-site energy generation and efficient water use.

He successfully balanced the need to modernize the building with the need to honor its historical significance. The renovation maintained the character of Breuer’s Brutalist architecture while incorporating contemporary design elements and amenities.

Becker’s approach to the hotel’s design and operation was innovative, particularly in how he integrated sustainability with luxury and comfort. Hotel Marcel offers a unique blend of historical preservation, modern design, and environmental responsibility, setting a new standard for eco-friendly hospitality.

The Tapestry Collection by Hilton

Hotel Marcel is part of The Tapestry Collection by Hilton, a unique brand within the Hilton portfolio that focuses on offering hotels with distinctive, independent aesthetics while maintaining the quality and service associated with Hilton. Each hotel in the Tapestry Collection has its own character and style, often reflecting the local culture and history of its location through an eclectic boutiquey interior. Artwork and accessories give nod to history and the ambiance of New Haven. Vintage photographs and historical artifacts connect guests to the Bahaus period and surrounding community.

Hotel Marcel’s Commitment to Sustainability

It is one of the few hotels in the country aiming for net-zero energy status, thanks to its impressive array of eco-friendly features. As the country’s first 100% electric powered hotel, it operates entirely without the use of fossil fuels. Solar panels on the roof and parking canopy provide renewable energy, while high-efficiency windows and state-of-the-art insulation reduce energy consumption. The hotel also uses an all-electric system, eliminating the need for fossil fuels and significantly reducing its carbon footprint. 24 electric vehicle chargers are available on site. Twelve are Tesla super-chargers.

Woman sitting in window seat reading newspaper.

Triple glazed windows keep traffic noise at bay.

Inside, the rooms are stylishly furnished with sustainable materials, combining comfort with consciousness. Windows are tripled glazed and were designed by Arts and Crafts designer James Stickley. Truck sounds from the nearby interstate are rendered silent.

Guests can enjoy amenities like energy-efficient lighting and smart thermostats, which contribute to the hotel’s overall energy efficiency. The on-site restaurant, which focuses on locally sourced ingredients, further emphasizes the hotel’s dedication to sustainability and quality.

Hotel Marcel in New Haven is a unique, sustainable hotel that combines modern design with historic architecture. The hotel is housed in a repurposed mid-century building originally designed by Marcel Breuer, a famous architect. The rooms at Hotel Marcel reflect this blend of historical significance and contemporary comfort. Here’s what you can typically expect:

Design and Decor

Guest room, two beds with leather headboard.

Guest room at Hotel Marcel in New Haven, Connecticut.

Minimalist Aesthetic: The 165 guest rooms and suites feature a clean, minimalist design with a focus on functional and stylish furniture. The decor often includes neutral tones, such as white, gray, and beige, with occasional pops of color to add warmth.

Mid-Century Modern Influence: True to the building’s architectural roots, the rooms often have elements of mid-century modern design, including sleek lines, geometric patterns, and modernist furniture.

Natural Light: Large windows allow ample natural light to flood the rooms, creating a bright and airy atmosphere. Some rooms offer stunning views of the city or the nearby waterfront.

Woman looking at clothing steamer.

It took us a while to figure out the clothes steamer wasn’t a hair dryer.

Modern Bathrooms: The bathrooms are sleek and modern, with glass-enclosed showers, elegant fixtures, and often, sustainable toiletries. Some rooms may feature a deep soaking tub for added luxury.

Comfortable Bedding: Guests can enjoy luxurious bedding, typically featuring plush mattresses, high-quality linens, and a selection of pillows to ensure a good night’s sleep.

Amenities

Sustainable Features: In line with the hotel’s commitment to sustainability, the rooms incorporate eco-friendly materials and energy-efficient appliances. This includes low-energy lighting, water-saving fixtures, and environmentally friendly toiletries.

Woman changing temperature on thermostat in Hotel Marcel, a net-zero property.

Smart Technology: Rooms are equipped with modern amenities such as flat-screen TVs, high-speed Wi-Fi, and smart thermostats for personalized climate control.

Workspace: For business travelers, rooms usually include a functional workspace with a desk and ergonomic chair, allowing for productivity in a comfortable setting. An open workspace on the main floor encourages a productive day.

Additional Features

Table and chairs in lobby area with lighting and painting.

Public work area in Hotel Marcel.

Art and Decor: Many rooms display curated artwork or decor pieces that reflect the hotel’s architectural history and local culture. Kraemer Sims Becker, wife of the architect and an artist in her own right, has curated the collection of art in the hotel. With an emphasis on female artists such as Cory Siegler and Benita Koch-Otte, guests can find several reproductions of Becker’s pieces hanging in the guest rooms as well.

Soundproofing: Rooms are designed to be quiet and peaceful, with soundproofing elements to ensure a restful stay.

Overall, Hotel Marcel’s rooms offer a blend of historical charm and modern comfort, with a strong emphasis on sustainability and design.

BLDG Full Service Food and Drink

Bar area with chairs and bottles on shelves above.

BLDG bar area at Hotel Marcel.

The restaurant at Hotel Marcel, named BLDG, offers a delightful dining experience that complements the hotel’s focus on sustainability and quality. Located on the ground floor, the bistro is known for its commitment to using locally sourced, seasonal ingredients, ensuring that every dish is fresh and flavorful.

We started the evening off with herb-infused cocktails followed by natural wine with dinner. I love to see a menu highlighting local produce and the Sustainabowl had everything a vegetarian craves. Don’t miss the HAUS bread, a variety of carbo delights-especially a popover the night we were there.

BLDG’s menu features a variety of options that cater to diverse tastes, with an emphasis on modern American cuisine. Guests can enjoy a selection of carefully crafted dishes that highlight the best of Connecticut’s local produce, meats, and seafood. The chefs prioritize sustainability by partnering with local farms and suppliers, which not only supports the community but also reduces the environmental impact associated with food transportation.

Hummus with vegetables and pita bread along with two glasses of rose wine.

Delicious fresh hummus with local vegetables and warm pita.

The ambiance of BLDG is warm and inviting, reflecting the mid-century modern design of the hotel itself. With its chic decor and comfortable seating, the restaurant provides a perfect setting for both casual meals and special occasions. Whether you’re starting your day with a hearty breakfast, enjoying a leisurely lunch, or dining in style for dinner, BLDG offers an unforgettable culinary experience that aligns with Hotel Marcel’s eco-friendly ethos.

Conclusion

Overall, Hotel Marcel is a shining example of how historic preservation and modern sustainability can coexist beautifully. The careful renovation has retained the Bahaus period’s distinctive elements, allowing guests to experience a piece of New Haven’s architectural legacy. Its thoughtful design, rich history, and eco-friendly initiatives make it a must-visit destination for those looking to enjoy a responsible and memorable stay in New Haven.

Location ­– Additional Things to Do in New Haven, Connecticut?

Man and woman in gallery looking at large woven piece of art.

Yale University Art Gallery Society Woman’s Cloth by El Anatsui

  • Yale University Art Gallery: Explore this world-class museum, which offers a wide array of art from ancient to modern times, including works by Van Gogh, Picasso, and more.
  • Yale Peabody Museum of Natural History: Discover exhibits ranging from dinosaurs to Egyptian artifacts in this fascinating natural history museum.
  • East Rock Park: Hike up to the summit for stunning views of New Haven and Long Island Sound, or enjoy a picnic in this beautiful, expansive park.
  • The New Haven Green and Yale Campus: Visit this historic 16-acre park in downtown New Haven, often hosting events, concerts, and festivals. Walk in the historic public spaces of The Ivy League campus, founded in 1701.
  • Wooster Square: Stroll through this charming neighborhood known for its cherry blossoms and historic homes and try some of the best pizza in the country at Frank Pepe Pizzeria Napoletana.
  • Long Wharf Theatre: Catch a play at this renowned regional theater, known for its high-quality productions and contributions to the performing arts.
  • Yale Center for British Art: Delve into the largest collection of British art outside the UK, housed in an architecturally significant building designed by Louis Kahn.
  • New Haven Pizza Tour: Experience New Haven’s legendary pizza scene with stops at famous spots like Sally’s Apizza, Modern Apizza, and Frank Pepe’s.
  • Thimble Islands: Take a boat tour of these picturesque small islands off the coast of Branford, just a short drive from New Haven.
  • Shubert Theater: Enjoy a Broadway show or musical performance at this historic theater, known as the birthplace of many famous productions before they hit New York City.
  • Bonus ++ Explore the eye-catching collection of modernist architecture in the area-buildings by Pjilip Johnson, Eero Saarinen, John M. Johansen and Louis Kahn.

Pin Me The First Net-Zero Hotel in America

Side picture of Hotel Marcel in New Haven, CT

Side angle of Hotel Marcel.