est Magazine Enters the Design World

Jun 2011

This has certainly been the year of the e-magazine.  The new Australian est is a welcome addition.  Featuring sustainable on their cover {both front and back} gives it an edgy and fresh focus with just a hint at the nomadic highlights to come in the inside.  Editor in Chief Siam MacPherson and Creative Director Linda Evans have sourced the world for trendmakers and enhanced the full digital experience by giving us links and video.  Makes for a pretty exciting ‘glossy’.

The Favela armchair on the cover is designed by the multi-talented Campana brothers.  Each is one of a kind, and is a riff on the shanty towns {or favelas} of their native Brazil.  It is an instant success and exemplifies the beauty that can be realized from scrap materials. I plan on being a regular reader and look forward to future issues and est’s success.

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All photos from est magazine